Media Centre

Media Centre

Welcome to the Leaf Media Centre – the place where editors, bloggers and PR professionals can find the information they need about Leaf and our products quickly and easily.


Images contained on this website are subject to copyright, and may not be used without permission. (Note: Most blog post images are sourced from

All images contained in our product information kits and on press releases are available in high resolution suitable for printed publications. Additional images may also be available. For high resolution images, please email cath[at] with your image request.

Product Information Kits

Product Information Kits offer an introduction to Leaf by Creative Director and Founder, Cath Connell, product descriptions and images of Kid Stuff Story Starter conversation cards and Journals. The Kid Stuff and Girl Talk themes also give a brief overview of Leaf’s cause marketing partnership with Room to Read.

Kid Stuff Theme – Story Starter Collection (download pdf – 1.0Mb)
Suitable for boys and girls aged 7-12. Kids love the Kid Stuff themed Story Starter conversation cards and Journals for their fun, vibrant graphics and intelligent approach. Parents and teachers love them too, because they are such valuable tools for building literacy and creativity skills.

Girl Talk (Junior) Theme – Story Starter Collection (download pdf – 1.0Mb)
Great for girls aged 7-12, with cool graphics and fun themes that stretch girls beyond the “fairy princess” or “fashion model” stereotypes. We’ve heard on the grapevine that every girl that’s been lucky enough to receive a set of Story Starter conversation cards or a Girl Talk Journal has absolutely LOVED them.

Little Tackers Theme – Story Starter Collection (download pdf – 0.9Mb)
For new mums (and the occasional dad) who love to talk and write about their little ones. Little Tackers Story Starters are a great icebreaking game for baby showers and mothers’ groups, while the Journals have been designed for today’s busy parents to capture every age and stage on the run.

Other themes coming soon.

Press Releases

6 March 2012 – Story Starters get the party started

28 February 2012 – Digital tweens entrusting their stories to paper


Cath Connell, Founder of Leaf, is available for interview, either in person (Melbourne based), by phone, Skype or via a questionnaire. Please email Cath at cath[at] for further details. For further background information, visit Cath’s LinkedIn profile.

Articles and Guest Blog Posts

As you may have realised from the Leaf blog, Cath loves to write. Recent articles and guest blog posts written for publications can be found on our Articles page. If you would like her to write or pitch an article or guest post, please feel free to contact Cath at cath[at]

Jun 2, 2011
Diary Dates

Sadly, Leaf closed its doors on 31 August 2013. Thank you all for your wonderful support. It's been an amazing journey.